Today, the Video Surveillance as a Service(VSaaS)technology is being extensively used in handling managed video services.
The Video Surveillance market in the U.A.E is expected to be worth $180 millionby 2020,with the Video Management Surveillance (VMS) and Video Analytics (VA) market sizesestimatedto be at AED 20 million each.
This is an outcome of the increased focus of the UAE Government,to drive through regulations, the requirement for CCTV cameras and surveillance systems across the country in residential and commercial buildings.
While Dubai andAbu Dhabi have had a head start withtheimplementation of CCTV cameras across Business, Government and Public spaces since 2014, the Northern Emirates of Sharjah, Ajman and Ras Al Khaimahhave issued directives for CCTV compliance,starting from October2017.
The above developments have opened up business opportunities centered on IP cameras. The market is served today primarily by local distributorsof major international surveillance brands,such as,Hikvision, Logitech, Dlink andArlo.
Etisalat plans to capitalize this opportunity with a security andanalytics solution bundled with Broadband.
A dedicated access tunnel within the Broadband service ensures that customers will be able to access their images,whether in real time or from archives,without affecting the overall connectivity or the quality of video transmission.
This also ensures that customer stickiness,built with value added service that address the security andregulatory compliance needs of SMB’s.
The following figure depicts the proposed VSaaS solution.
Cameras (two mega pixels): Open Network Video Interface Forum (ONVIF) compliant PoE IP Cameras with the following types:
Network Video Recorder (NVR):Fourvariants with 4, 8, 16 and 32 Channels
Cabling:Cat 6 cabling is required to connectall IP Cameras to the NVR.
Survey:The technician/installationteam of the vendor will conduct the survey, incase, thecustomer wants the certified/regulatedinstallation of the service.
Video Management System:A centralized management system will be exposed to the customer through portal and app,to access Intrusion Detector, Asset Protector, Tamper Detection, Left Objects Detector and Loitering.
Video Analytics:Thecustomer will be able to view analytics about People Counting, Demographics, Queue Management, Dwell Time andHeat Map.
The customer should select a minimum of one package, from the following availablepackages.(Note that, each package has a contract period of36 months only)
Elements | Package 1 | Package 2 | Package 3 |
2MP IP Camera Fixed Lens (Dome and/or Bullet) |
4 2*Dome 2*Bullet |
8 4*Dome 4*Bullet |
16 8*Dome 8*Bullet |
NVR POE by Channel/Ethernet Ports/Storage | 4/4/4TB | 8/8/6TB | 16/16/12TB |
Bandwidth to Cloud | 2.5 Mb per camera 3.5 Mb per camera having Analytic |
2.5 Mb per camera 3.5 Mb per camera having Analytic |
2.5 Mb per camera 3.5 Mb per camera having Analytic |
Cloud Storage | 448 GB for 7 Days | 896 GB for 7 Days | 1792 GB for 7 Days |
Monthly Rental | 99 | 149 | 349 |
Installation Fees OTC | 150 | 150 | 150 |
Default Video Analytics: People CountingHeat Map | 1 1 |
2 2 |
4 4 |
The SMB customers with the following Business productscan opt for the VSaaS package:
The contract period of each package is 36 months (3 years).
The VSAAS service contractis separate to that ofthe connectivity contract.
The customer can subscribe to more than one VSAAS package.Every VSAAS package willhave its own contract.
The customer can subscribe to the same package multiple times, and each package subscription will have its own contract.
The extra connectivity bandwidth to the cloud will bepart of the VSAAS package Monthly Recurring Charge (MRC)(that is,there will be no incremental charging for the VSAAS service bandwidth to the cloud).
Post the duration (36 months)of the contract period, the customer subscription will beturned to an automatic monthly renewal.
There will be no exit charges that isposted to the customer,when he/shemoves from one NVR add-on to another NVR add-on,for the sole purpose of cloud storage upgrade.
During a package or add-ons subscription/implementation, ifthecustomer requestsfor additional cloud storage, the usual installation one-timecharge (OTC) isapplicable tothecustomer.
If the customer asks for additional cloud storage after packages or add-ons subscription/implementation, the installation one time charges willnot be applicable to the customer.
VSaaS add-ons cannotbe subscribed,until any base VSaaS package is not subscribed.
The customer cannot subscribe to thecamera add-on,ifthe customer is subscribed to VSaaS packages only, without aNVR add-on.
Thecustomer can subscribe to thecamera add-on,if thecustomer is subscribed to additional NVR add-on,with free ports.
Only oneNVR add-on subscription willbe allowed perorder.
The following are the possible customization to the standard VSaaS package offering:
The Add-ons on VSaaS have a separate contract than the actual VSaaS package.
The Add-ons contract period isfor36 months.
There is no validation between the VSaaS package and add-ons.
The add-ons hasseparate additional charges (OTC/MRC).
Theadd-ons (more IP Cameras, additional NVRs, additional advanced video analytics) can be added several times
The customer cansubscribe toadditional IP cameras,if required.
Additional MRC charge per camera will be added,along with a new separate contract.
In addition, an OTC of AED 200 per camera is applicable.
NVRs are added to support the new additional cameras.
The customer will request for additional NVRs, as an add-on on the VSaaSservice, after it is deployed.
The customer can ask for extra storage on the NVR,either during the order issuance (from day one), or,after the implementation is done for the customer.
Consider that the customer has a set of basic video analytics with the standard product packages (People Counting, Heat Map etc.), then, the customer can have an advanced set of eightvideo analytics(as mentioned in the belowtable) as an add-on with extra MRC charges.
The additional charge is per analytic per camera.
The price of the add-on analytic per camera is a flat price rate. This means that the same price appliesfor all analytics.
Feature | Description |
Intrusion Detector |
|
Asset Protector |
|
Tamper Detection |
|
Left Objects Detector |
|
Loitering |
|
Demographics | Based on advanced facial recognition technology identifies gender, age and time spent in store |
Queue Management |
|
Queue Management |
|
Dwell Time | How much time customers spend at particular products sections and displays |
People Counting | Counts how many people entered a place |
Heat Map | Gives visual understanding on where people gather in view |
The number of analytic types a customer can order is basedupon themaximum number of cameras subscribed under a single site.
The Analytic enabled port can be assignedbased on the asset tagging of customer NVR/Cameras,upon his/herpreference.
If the customer wants to have a Government certified installationfor his/her VSaaS service; this will incur an extra OTC charge to the customer per site.
The third party vendor will performa site visit to thecustomer premises upfront,with respect to theorder fulfillment,to design cameras setup and provide blue prints to Etisalat for installation.
This certified installation visit happens offline to the work order, and before the order issuance.
In an order issuance having the certified site visit, the Sales/Business Processing Team are obliged to upload tothethirdparty, thefollowing documents:
If a certified installation site visit does not qualify into an order, the customer will be stillcharged the site visit charges on his/herinternet baseaccount.
If the Customer wants to terminate the Service, he/she must give Etisalat (30 days') prior written notice.
The Customer must acknowledge that, upon receipt of the customer's termination notice, it may take up to 30 days to terminate the customer's account.
If the customer decides to terminate within the first 12 months of the contract period, the exit charges would be calculated as follows:
Exit Charges for VSaaS Contract=remaining number of months of contract × monthly rate subscription of VSaaS package.
If the customer terminates after the first 12 months of the contract, then, the exit charges would be calculated as follows:
Exit Charges for VSaaSContract=3 × monthly rate subscription of VSaaS package
If the customer has add-ons,the same exit charges equation as mentionedabove applies to all his/heradd-ons contracts.
If the customer decides to terminate the add-on within the first 12 months of the add-on contract, the exit charges will be calculated as follows:
Exit Charges for VSaaS add-on Contract=remaining number of months of contract × monthly rate subscription of VSaaS add-on.
If the customer terminates the add-on after the first 12 months of the add-on contract, the exit charges will be calculated as follows:
Exit Charges for VSaaS add-on Contract=3 × monthly rate subscription of VSaaS add-on.